JOB DESCRIPTION
Role : Manager - Growth Hacker(eCommerce)
Experience : 5- 12 years
Job Location : Chennai
Responsibilities:
Work with Growth Hacker mindset in a collaborative manner with other Digital team counterparts and other internal partners to ensure continuous and consistent execution of eCommerce-based revenue-driving strategy.
Work to ensure best in class SEO + Ads based growth on key platforms including Amazon, Wayfair, Home Depot etc by looking at data provided by these third- party platforms (on both ads and SEO).
Develop and execute split testing regimen across various primary site / channels to discover better ways to sell product, drive revenue, and engage with customers into the funnel.
Perform site audits to review and analyze eCommerce performance across Digital channels including a keen eye on competitor strategies and advantages that they have on our platforms.
Collaborate with Ads team and Content team to ensure that range of testing experiments are done…and monitor the efficacy of these to find winning ideas that can be percolated on more products / more channels.
Create and manage a reporting dashboard with trackable key performance indicators on the various marketing tactics used for SEO/Paid Ads growth hacking on the assigned platforms. This report will be shared with internal teams to stay updated on the tactical performance, paid media campaigns, organic traffic, price changes and any other digital marketing strategies.
Develop and foster a customer centric mindset with sales and customer service teams… and build deep insights on customer needs via these teams + review feedback + Q&A of customers. This should drive new cycle of SEO sales growth (and paid media sales growth for other teams)
Skills:
5+ years of experience in eCommerce / eRetail of consumer electronics, devices, consumer brands (FMCG/consumer durables/furniture) or similar.
Bachelor’s Degree or equivalent experience.
Microsoft Office Suite: Outlook, Word, Excel, PowerPoint, Visio and/or Google G Suite Apps: Gmail, Google Drive, Google Sheets, Google Docs.
Passion, interest, and enthusiasm for both SEO and eCommerce.
Solid, working knowledge of retail distribution channels
Ability to develop and maintain excellent working relationships with internal + external stakeholders.
Strong interpersonal and conversational skills, comfortable presenting to any sized audience.
Ability to multi-task and balance multiple priorities
What we offer:
Fast paced start-up with unlimited opportunity to make an impact
Environment & Culture to realize your Potential
Competitive salary
Medical Benefits/Accident Cover
Flexi Office Working Hours