Marketing

Digital Marketing Specialist

Chennai   |   Full Time

Role                    : Digital Marketing Specialist

Experience         : 3 to 5 Years

Job Location      : Chennai


About OJ Commerce: 

OJ Commerce (OJC) is a fast-growing, profitable online retailer based in Florida, USA with a full-fledged India office based in Chennai. Our vision is to be the best-in-class ecommerce company delivering exceptional value to all stakeholders.  We deliver exceptional value to customers by leveraging technology, innovation, and brand-partnerships to provide a seamless & enjoyable shopping of high-quality products at the best prices. We have established a sophisticated, data-driven system to run the operations with virtually no human intervention.

Our portfolio of products comprises over a million SKUs, 2,500+ brands across 8 major categories.


Responsibilities:


  • Develop & lead strategies and account management for campaigns including     the planning, implementation, budget management, performance review,     and optimization of these campaigns focusing on scaling acquisition     while achieving efficiency targets and quality.

        
  • Be accountable for meeting ROAS targets and develop insights/tactics that will increase revenue.     

        
  • Build  and execute a data-driven testing roadmap across messaging,  creative, audience, and frequency.

        
  • Own  regular communication of campaign performance against targets, bringing clear analysis and insights to senior leadership on a  weekly/monthly/ quarterly basis, highlighting opportunities and     trends for continued growth.

        
  • Collaborate     with other teams to improve the customer journey and leverage/provide insights to unlock new growth and conversion     opportunities.

        
  • Stay informed on the rapidly changing digital marketing landscape and     provide recommendations on the adoption of technology and machine     learning to improve the efficiency and effectiveness of campaigns.


 Skills

    

  • Proven work experience as a Digital Marketing Specialist, primarily running     Google Shopping Campaigns.

        
  • Familiarity with multiple platforms (e.g., AdWords, Microsoft Ads, Facebook,     Pinterest, Amazon, Walmart).

        
  • Knowledge  of SEO and digital marketing concepts.

        
  • Excellent written and verbal communication skills.

        
  • Strong  analytical and data interpretation skills.

        
  • Demonstrated capability of self-direction and motivation.


What we Offer


  • Fast paced start-up with unlimited opportunity to make an impact.

        
  • Environment & Culture to realize your Potential.

        
  • Competitive salary.

        
  • Medical Benefits/Accident Cover.

        
  • Flexi     Office Working Hours.

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