VP - Product Marketing

Role                                   : VP- Marketing

Experience                       : 18 to 22 Years

Job Location                    : Chennai (In Office)

About OJ Commerce: 

OJ Commerce (OJC) is a fast-growing, profitable online retailer based in Florida, USA with a full-fledged India office based in Chennai. Our vision is to be the best-in-class ecommerce company delivering exceptional value to all stakeholders.  We deliver exceptional value to customers by leveraging technology, innovation, and brand-partnerships to provide a seamless & enjoyable shopping of high-quality products at the best prices. We have established a sophisticated, data-driven system to run the operations with virtually no human intervention.

Our portfolio of products comprises over a million SKUs, 2,500+ brands across 8 major categories.

Job Overview:

Lead marketing for a fast-growing line of business operating homegrown private label brands across 8 online marketplaces: Amazon, Walmart, Wayfair, Home Depot, eBay, Overstock, Target, and TikTok Shop. This LOB is on track for significant scale, with ambitious goals to double revenue in 2026 while building sustainable systems for long-term growth.

You'll inherit a 10-person marketing team and be accountable for driving revenue and contribution margin growth across all channels. The immediate challenge: accelerate Amazon growth while optimizing and scaling the broader channel portfolio

This is a Chennai-based role; candidates currently in Chennai are strongly preferred.

What you will Own:

The Revenue & Contribution Growth: Double LOB revenue across all 8 channels in 2026 while maintaining or improving contribution margins.

Amazon Scale-Up: Drive traffic, organic rankings, and conversion rates on Amazon through improved paid media efficiency, SEO optimization, and listing/content excellence

Multichannel Optimization: Drive performance across Walmart, Wayfair, Home Depot, and emerging channels (TikTok) while managing brand-channel strategies that enable independent pricing

Team Development: Upskill and develop the 10-person team to execute against aggressive growth targets

Marketing Excellence: Orchestrate integrated campaigns across marketplaces, balancing brand-building with performance marketing

Cross-Functional Leadership: Build strong relationships and collaborate effectively across the organization to prioritize initiatives and drive execution

What Success Looks Like (Year 1)

Amazon revenue growth accelerates with improved visibility, traffic, and conversion metrics

Overall LOB doubles revenue while building repeatable systems and processes

Marketing team is upskilled and executing at a higher level

Contribution margins maintained or improved despite competitive intensity

New channel experiments (TikTok) show proof of concept with clear scaling path

What you Bring:

• 8+ years in digital marketing leadership roles, with deep marketplace experience (Amazon, Walmart, eBay, etc.)
• Proven track record managing multichannel marketplace strategies with demonstrated revenue scale
• Strong analytical capability: comfort with advertising metrics (TACOS, ROAS), contribution economics, and data-driven decision-making in ambiguous environments
• Player-coach mentality: able to dive into campaign optimization, listing audits, and marketplace platform analytics when needed, while primarily orchestrating team execution
• Experience building or developing marketing teams in high-growth environments
• Direct Amazon expertise: advertising optimization (Sponsored Products, Brands, Display), organic SEO, A+ content, brand registry tools
• Experience managing portfolio brands with differentiated channel strategies
• Background in home/furniture categories or similar product verticals
• Track record of sustained growth (3-5 years in role) vs. short-term optimization spikes
•  

Reporting & Team

• Report to COO (Chennai) with dotted line to Founder/President (Florida)
•  Manage 10-person marketing team
• Peers: Heads of Technology, Process, Finance & Accounting, Customer Service

What we Offer

• Fast paced start-up with unlimited opportunity to make an impact
• Environment & Culture to realize your Potential
• Competitive salary
• Medical Benefits/Accident Cover
• Flexi Office Working Hours